Special Offers and Loyalty Cards

by V Hesketh
(UK)

When starting to gather your own customer base you really do want the repeat massage business. Also you want the satisfied customers themselves to pass on your name to friends and colleagues. I have found that having a few special offers to tempt customers in is a good start.

Loyalty cards are another good way, with customers receiving a free hand or other smaller massage after having 5 or 6 larger treatments. If your customers are happy with your work they are usually more than happy to help you promote yourself, some may even be willing to give your cards to friends.